Reviewing Jose Borghi’s Contribution to the Brazilian Ad Industry

Jose Borghi has created an enviable niche for himself by being one of the most accomplished executives in Brazil’s advertising industry. His illustrious career as an advertiser has seen him take part in the production of highly successful and popular campaigns such as Mammals Parmalat. Besides marketing clients’ products and services, Jose’s ads also seek to create public awareness as it is the case with Mammals Parmalat, which highlights the issue of wildlife conservation for more info: click here.

Mr. Borghi heads Mullen Lowe Brasil, which is considered by many to be Brazil’s go-to ad agency. The Presidente Prudente native had an unlikely entry into the advertising world. During his teenage years, he had the opportunity to accompany his sister to a theater to watch a performance produced by a Cannes Award-winning group. That’s when his interest in advertising developed. Jose studied marketing and advertising at Brazil’s premier institution of higher education, PUC Campinas.

After his undergraduate education, Jose worked at Standard Ogilvy, Talent, Leo Burnett, FBB, and DM9 DDB. He asserts that working at these firms was an eye opener because he not only honed his advertising skills, but also his management expertise since he rose from lowly positions into a top manager. He was also able to learn from the experience of notable advertising gurus, who enabled him to understand what it takes to succeed in the competitive industry.

Entrepreneurial Career

In 2001, Jose decided to venture out alongside Erh Ray and start their Jose Borghi advertising agency. That’s how Borghi Lowe came into existence. Owing to the networks that he had established during his employment, he was able to attract clients quickly.

This made Borghi Lowe highly successful within the first few years of its establishment. To make inroads into the international market, Borghi Lowe merged with Mullen Group to form Mullen Lowe Brasil. The firm has already partnered with major global corporations besides venturing into the international market.

Bob Reina: Everyone’s Favorite CEO

d he has been since 2007. While the product, which is a video communications service, has changed in great ways, Bob Reina has stayed the same. Make no mistake about it that is praise and that is high praise. He has stayed steady and he has stayed consistent. That can be hard when running a business. Learn more:

When someone is running a business, they can feel certain pressures and there are always going to be highs and lows. Nothing comes easy in business, especially as the CEO and founder. There are going to be times when they are faced with tough decisions and tough calls. In many circumstances, the outcome of those can affect the company moving forward and the employees in a big way. If they make a mistake, it can really set the company back and put them in a bad way. Bob Reina follows his guts, is always prepared, and leads with principle.

He made a record-breaking donation to the Tampa Bay Humane Society, which speaks volumes about the character of Bob Reina. He loves animals just as much as people, and he saw they were in need. One thing needs to be made clear: Bob Reina does not sit on the sidelines in life. He goes out there and he gets things done. He is not a bench player. He is an all-pro. He also knows a lot of people can’t afford Talk Fusion right now, which is why there are thirty day free trials of the product. He knows the product will help out other people very quickly. Learn more:

He believes in himself, the people he works with, and most of all, he believes in Talk Fusion. That is why they have had such longevity and success as a company.

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Securus Technologies is Revolutionizing Correctional Facilities

Securus Technologies, Inc. was founded in 1986 with its headquarters in Dallas, Texas, USA. It is a company that deals with prison technology with more than 2000 contracts with correctional facilities in the USA and Canada. The company is involved in providing detainee communications and managing government information. They also are involved in parolee tracking. The company currently employs about 1000 employees in all its branches across the country.


Securus Technologies provides its services to prisons in 45 states in the USA. They serve more than a million inmates in the US alone. Securus Technologies, in 2007, bought Syscon Justice Systems, which then was a big deal in Offender Management Systems. The company has a system that enables them to monitor and supervise the use of contraband. According to its announcement in 2016 the company had over the course of three years only invested $600 million in patents and acquisitions.


Securus Technologies, in July 2016, together with Harris Technology came up with a new technology called cell defender. The technology ensures that contraband phones do not connect to mobile networks. The company is chaired by Richard A. Smith who also assumed the role of the CEO after taking over from Richard Falcone in 2008. Smith has put workable strategies that will see the firm develop a new product once every week.


Customers have expressed their love for the work that the company is doing. Correction facility officers have expressed the ease of catching contraband cellphones from inmates thanks to Securus Technologies. Also, some officials have claimed that it is now possible to tap into a phone conversion that is illegally made. The LBS software has been particularly helpful to sheriffs and has helped in recovering drug monies and illegal assets.


Tips and Suggestions from Life Line Screening

You only get one body in your life, so it is important that you take care of it all the way through retirement. People who do not exercise on a regular basis or eat healthy are more prone to lower energy levels, increase in stress levels, hair loss, and weakening of bones. Here are a few tips and suggestions dealing with health issues:

1) Ongoing stress

People that find themselves constantly stressed may see an increase in their cortisol levels. This hormone can damage one’s immune system and energy levels throughout the day may be lower. There are many different ways to handle stress. One of the best ways to handle stress is to take a few minutes to relax and meditate. Lay down and listen to some soothing music. Consider taking ashwagandha, magnesium, zinc and niacin pills.

2) Healthy heart

Increasing the amount of time you exercise every day can be super beneficial to healthy heart. Running, swimming, and any other active sport will increase blow flow around the body. Daily exercise can also help lower blood pressure.

3) Communicate early symptoms to your doctor

Doctors are good at what they do, but they can not read your mind. They will only notice problems in the areas that they check. If you are experiencing any pain or discomfort it is important to speak up. The longer you wait to mention any discomfort the worse the situation gets. Get help before it is too late for more info: click here.

4) Get more sleep

A lot of us live very busy lives and sometimes it is hard to get a good nights sleep. Too many sleepless nights can result in serious health complications. Doctors recommend that adults get seven hours of sleep. With that in mind, you should not sleep more than ten hours a day. Extra sleep can reduce energy.

Life Line Screening company that helps diagnose health issues before they become a bigger problem. The company was created in 1993 and now works with over 500,000 clients. Life Line Screening is partnered with a long list of insurance companies.

This company conducts blood tests, ultrasound scans, MRIs, and electrocardiographs. They can use those screenings to look for early stages of atrial fibrillation, peripheral arterial disease (PAD) and abdominal aortic aneurysm (AAA). Life Line Screening is also very active in research. They look for new cures and technology.

How Clay Siegall’s Patience and Ambition Led to the Commercial Success of Seattle Genetics

Clay Siegall, who is an expert in cancer therapies, had a career characterized by several professional accomplishments. Siegall is known in the biotech industry for coming up with Seattle Genetics, a firm that he runs as CEO. The Seattle-based biotech company has developed therapy drugs for diverse diseases.

Siegall’s Education Background

Siegall holds a doctorate in genetics that he acquired from George Washington University and bachelors’ of science in zoology obtained from the University of Maryland. He usually pays attention to the emerging technologies related to cancer therapies. He also believes that traditional cancer treatments, such as chemotherapy should be replaced with new technologies, such as the antibody drug conjugate.

Siegall’s Entrepreneurial Journey in the Biotech Sector

As he was pursuing his undergraduate degree in Zoology, Siegall was passionate about medicine. He was fascinated by the role of technology in treating life-threatening diseases. He started paying close attention to cancer treatment methodologies after his relative, who had cancer, almost died when undergoing chemotherapy.

After school, Clay Siegall worked for Bristol, a leading scientific research company, as a senior researcher. He worked on several biotech innovations patented by the company, which grossed over $80 million in one year. He decided to leave Bristol and come up with Seattle Genetics because of his ambition run his own profitable firm.

Seattle Genetics

Today, Seattle Genetics has established alliances with leading drug manufacturers, such as Pfizer, Bayer, and Genentech. The FDA also approved a drug, which relies on the antibody drug conjugate technology that was developed by the biotech company. Seattle Genetics began as a small startup in the biotech sector. Under Siegall’s CEO tenure, the firm’s professional team encompassed leading researchers and executives in the cancer research field.

Seattle Genetics generates most of its revenue from selling proprietary drugs. An example is Seattle’s flagship product, ADCetris that made history as the first FDA-certified antibody drug conjugate. The firm also makes money from production alliances with companies, such as Genentech and patenting of technologies. It took Seattle Genetics ten years to be profitable. Its professionals also employ effective marketing strategies by taking time to negotiate and organize consultative meetings.