Nowadays, people are very careful about what goes into their bodies even when it comes to the little things like snacks. Green Park Brands set out to do just that with their latest products, Hippeas. The snack contains organic chickpea puffs that are meant to provide a healthy option. Livio Bisterzo, the CEO of Green Park Brands, said that the product is intended to take advantage of the gap that the snack food market left open. By creating Hippeas, the company puts an affordable and superior quality product on the market.
Hippeas gives consumers a snack that is not only organic but gluten-free, Kosher, and vegan as well. Green Park Brands wanted to offer a product that would meet the health standards off the millennial consumer. The calories content in a small pack does not exceed 91 while a large one has 455. Hippeas has been made available in a number of options on standard.co.uk. The Pepper Power contains pepper and sea salt, rosemary, thyme, and oregano in the Herbs We Trust. Sweet & Smokin has onion, smoked sea salt, and paprika spice then there is the Far Out Fajita with cumin, chili, and paprika.
Read more: Hippeas – Give Peas A Chance
Livio Bisterzo’s Food Innovation
The newest product from Green Park Brands is doing quite well with only a few months on the market. Holland & Barrett, Boots, and Starbucks are some of the retail partners that the company is working with to bring Hippeas to the everyday consumer. Livio Bisterzo explains that the company opted to go with chickpeas because; as much as they wanted to provide a “socially conscious snack”, they didn’t want it to be something people were not used to. Bisterzo started working on Hippeas in 2015, but he has been in the health and nutrition sector for over seven years. The Italian entrepreneur started out in marketing and has been quite successful in establishing innovative products. With the creation of Green Park Brands in 2015, he aimed to provide products that are “Better for you” that maximize social impact.
Taste Good, Do Good
With Hippeas as its first products, Green Park Brands is steadily rising the ranks in the natural health food sector. The food innovation enterprise is staying true to its social mission by using products from farmers in Africa. Livio Bisterzo believes in giving back; hence, the mantra of the Hippeas brand, “Peas, Love and Giving Back.” Green Park Brands believes in changing the world from the ground up, “chickpea by chickpea” and supports that stand through its partnership with Farm Africa. The company will donate to the initiative for every pack of Hippeas sold to help farmers in Eastern Africa.
Learn more about Livio Bisterzo: https://www.instagram.com/liviobisterzo/